Corporate and Business Headshots with the Canon 5DMk III
April 20, 2018 • Leave a Comment
A photographer is in a position to provide corporate and business headshots to business owners. A good, well-executed headshot means the difference between being perceived as a successful, professional enterprise or as an also-ran. How your business and corporate headshots look will have clients at every level looking to your services to provide something they can use as the face of their business.
First, a word on equipment. Equipment will be a personal choice for every photographer. For the purpose of this article we’ll work with equipment that is guaranteed to produce professional results if used properly and is used by Gary Duncan Photography with their clientele. The Canon 5D Mk III, a 70-200mm f2.8 lens, 22” beauty dish, hair light, and reflector.
Canon 5D Mk III
70-200mm f2.8 Lens
The Beauty Dish
The Rim (or Hair) Light
Since the beauty dish is the main light it should be set fairly close and slightly above the subject. Make a note of where the catchlights appear in the eyes, it should appear in the upper area of the eye.
The rim light will be placed where it provides the highlight you want. For a hair light it should be on the opposite side of the beauty dish, beside or slightly behind the subject.
To lessen unwanted shadows the reflector should be placed below the beauty dish in front of the subject. It may need to angled to achieve the effect you want.
A professional backdrop is a professional produced plain or painted backdrop specifically for photography. Professional backdrops provide a consistent appearance when photographing multiple portraits and will avoid cluttered backgrounds.
An environmental background can work if the environment is suitable for the professional being photographed such as a lawyer surrounded by law books in their office. The background should never compete with the subject for attention.
Shooting outside can be an option, but for professional corporate or business portraits it should be considered whether it is suitable for the profession. When shooting outdoors natural light and a reflector can work, but adding a beauty dish will mean balancing the light with daylight.
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